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Writer's pictureSimon Richardson

The new "normal" for business Flamingo Digital blog

Updated: Oct 11, 2023


When the COVID-19 pandemic hit, many businesses had to undergo fundamental changes. Numerous lockdowns have required people to stay at home, some industries had to stop operating and furlough became the norm for many. During these difficult times, many have had to improvise and find new ways to conduct business. With the current successful progression of the government’s road map and ever increasing numbers of vaccinations, it seems hopeful that we can look forward to getting the country back up and running again. However, it seems unlikely that things will go back to the way they once were. Many talk of a ‘new normal’, but what does this mean for business?



Many have found the need for an office redundant – meetings can be hosted online, commuting times are cut down and ultimately, costs are reduced. The rise of remote working may prove to be a permanent change for some. A recent BBC poll found only 12% of workers wanted to return to full-time work and 72% favoured a hybrid remote-office model moving forward. Increasing flexibility is important in this new environment when things can change fast. This could mean a reduction of in-house recruitment and allow many to reap the benefits of outsourcing. Flamingo Digital’s virtual assistant service provides on-demand support, ranging from admin tasks to digital support, tailored to you and your business. Your business can reap the rewards of decreasing in-house staffing costs and enjoy increased flexibility as no long-term commitments are required.

Additionally, many businesses have found internal communication to be integral as face-to-face contact was reduced. A ‘virtual first’ approach means an increase in phone calls, emails and online meetings. This can be overwhelming for businesses to balance alongside day-to-day operations, but again, outsourcing this work can prove invaluable to give you the time to focus on building your business. Our phone answering service means from just £0.50 a call, you can rest assured that you will not miss important calls and all the necessary details can be passed on quickly and efficiently.

Although business growth may have been stunted since the inception of the pandemic, this has invigorated many to come back stronger. However, as has been all too well illustrated by the pandemic, it is important to keep in mind how quickly circumstances can change. Those who are open to embrace new opportunities and ways of working will be better prepared to face any new challenges that may come their way. A ‘new normal’ for business doesn’t have to be daunting. In these ever-changing times, flexibility and adaptation have allowed for an open-minded approach to conducting business. Whether it be outsourcing admin tasks, phone calls, or having a virtual assistant on-hand to help you in the working day and beyond, we can provide a streamlined service aimed at increasing efficiency which will prove to be an essential asset to you and your business.


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